What subscribers are saying about MTRiP:

Kelli McDonald, Economic Development Manager, Town of Vail

“Our Central Reservation Association uses the MTRIP system and its metrics to collect and report the business of our members and an aggregated CenRes channel view. The results have become a key benefit of membership in our association and helps us better serve our respective communities”

Dirk Beal, President, The Central Reservations Association of Destination Resorts (CRADR)

“We’ve been working with MTRiP since its inception and through its impressive evolution. With its broad support and forward-looking orientation, MTRIP’s Reservation and Occupancy Outlooks are unique and the closest things to a crystal ball that is out there for the mountain travel industry.”

Chris Cares: Principal, RRC Associates.

“MTRiP’s weekly Mountain Travel News and monthly Economic Indicators are the best, quickest way to stay on top of the rapidly evolving market conditions. As the MTRIP sponsor for Aspen/Snowmass, we’ve included it in our resort package for all subscribers as an additional benefit of their participation. A better informed business community results in better results for all.”

Bill Tomcich,  President, StayAspenSnowmass .

"MTRiP fills a critical data gap for our resorts; and it has become one of the data points we most anticipate each month. Any major resort that is not participating fully in MTRiP must not understand what MTRiP provides or must not understand their business."

Chris Jarnot, Senior Vice President, COO Vail Mountain

"For me, the MTRiP data and analysis is "need to know" information, rather than "nice to know", and as such forms a pivotal role in my sales & marketing decisions. It is ski-industry specific, pulls together all the relevant available data in one package ready for interpretation, and through the ability to conduct comparative analysis, identifies trends that might otherwise prove difficult to decipher.

Brian Lence, Vice President Sales & Rental Management, Vacations Inc .

"Through the data collected in MTRiP, our destination can get a forecast of the future occupancy levels across various distribution channels and property types for the North Lake Tahoe region. This resource has become one of the tools used to help fine tune our various marketing and sales efforts."

Andy Chapman, Director of Tourism, North Lake Tahoe Resort Association

"The most important information we get from the MTRiP data is the ability to compare ourselves to our competitors during the season while we still have time to do something about it. We can adjust our marketing strategies in response to rapidly changing events and conditions."

Coleen Reardon, Director of Marketing, Deer Valley Resort

"A large part of MTRiP's appeal is that it is the only industry-wide forecasting tool that is currently available."

Julie Maurer, Vice President of Sales & Marketing, Booth Creek Resorts

"A candidate at our recent forum mentioned how helpful the MTRiP occupancy forecast is for his business. He said it was especially helpful for spring break and was ‘spot on the mark' in terms of business volume."

Bill Wishowski, Breckenridge Central Reservations

"In addition to being a great forecasting tool, the MTRiP package of products has been an excellent way for us to partner with our local community so that we can all gain a better understanding of the destination visitor who has such a huge impact on all of our businesses and ultimately, the tax revenue base for Winter Park and the Fraser Valley."

Mary Woolwine, Director of Marketing, Winter Park Resort

"MTRiP's Reservation Activity Forecast (RAF) gives me the specific tools to look at both the community and the ski resort in a way we never have before. I now have the tools to use with my marketing departments to drive real need times. We have used the research in MTRiP to drive campaigns both regionally and nationally. I truly could not live without it."

Jesse True, Director of Sales, Intrawest Colorado

"I wanted to thank you for all your great help! As you know I have been re-building this business from the ground up and we already have had many great successes and some of those we owe entirely to you. So thank you again."

Scott McQuade, CEO Marketing Telluride Inc.

"In the first season of MTRiP, monthly occupancy forecasts have closely correlated with actual skier visits allowing us to more accurately anticipate volume in the resort."

Christian Knapp, Brand Manager, Keystone Resort

“MTRIP tracks the Ski Industry” The Wall Street Journal